The black family eating at McDonald's. The Hispanic family shopping at Wal-Mart. Advertising is shameless when it comes to targeting the segments that it thinks will spend the most money. But until recently the advertising industry has missed out on a giant segment right under its nose. (more&hell... Read more...
Houston has waited a long time for Jeremy Lin. 10 years to be exact. This week, Lin, arguably the most electrifying point guard in the world of basketball, will play his first game for the Houston Rockets. He's a player that draws both extreme praise and criticism alike. But regardless of Lin... Read more...
The word evoke comes from the Latin term evoko, which means to call out, evoking thoughts, emotions, and memories from the mind. While surely a strong word, the intention of evoking or conjuring things to conscious thought can be a wonderful thing. Teachers and education evoke world-cha... Read more...
